Meeting #27 (17/01/22, Monday)

Clarifications from Shai (lecturer)

Checking in on the promotional aspect of the project with Shai

Shai (Module Lecturer), Hyorim, Tricia, Roxana, Anna, Shalyn, Mandel, Walter

Meeting Summary

As it had been some time since the team last talked to Shai, there were some clarifications to be made on the promotional aspect of the project. This included questions revolving around how much the LaSalle Marcomms team could support us.

The advice received was to check if

• The Marcomms team has and could pass the team a standard template of press release, list of media agencies/companies that LaSalle had written to or liaise with

• Stella (URA) has any media resources

• The project could leverage on the interest on school projects on placemaking culture

• It is possible to outsource using the budget to reach out the e.g. ArtsEquator

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Reflection

As the launch of the project approaches, the team realised that the media coverage and promotion of the project is something that needs more thought on. Over the past few months, there has been a lot of focus and efforts on the creation and curation of the project content but to reflect, it felt like there should have been more discussions on the way the team wants to publicise the project so that more audiences will be able to enjoy the content and program laid out by the project.