Title (Brief overview/Essence of meeting)
Social Media Content, External Hire, Media Launch
Hyorim, Tricia, Anna, Roxana, Shalyn, Mandel, Walter and Stella (Client)
Meeting Summary
The team received feedback both the TikTok and Instagram drafted contents. The team was also tasked by Stella to research for any available images and videos archives that could be useful to include.
The team also had finalised the upcoming filming dates to start on 'Production Phase'. The filming dates that were settled on was for 21-22 and 28-30 December 2021.
Reflection (Please include 2-3 lines if possible)
Walter had proposed for a Media Launch but due to budget constraints, the team had to revaluate and weigh the 'Pros' and 'Cons' of having one. The team realised that having a Media Launch would be the following:
Pros:
+ Could help us to achieve more media coverage + More Project Rediscover 2022 Bingo Campaign awareness
+ If successful, looks good for both URA and LASALLE
Cons
Based on the above reflection, the team decided that it was best to reconsider the usage of these funds to be put into the social media campaign, I.E, prizes.
Comments